AmericanoBy The Cocktails Must FlowThe Americano was first served at Gaspare Campari’s bar in Milan, Italy, in the 1860s; the name is thought to stem from it's popularity with American tourists.. We've previously posted the Milano Torino and described it as a precursor to the Negroni, but the Americano came between the two of them, where it is reputed the Count Camillo Negroni asked for the soda water in the Americano be replaced with gin.